Website design and rebuilds for a tree service company
About 25.5% of tree service listings have no website at all, and the gap shows up in the review data. Listings with a site carry a median of 27 reviews against 4 for the ones without.
The site has one job on a phone. A homeowner standing in the yard with a limb on the fence should be able to tap your number in under ten seconds. Everything else is secondary to that.
Above the fold: what you do, the towns you cover, a tap to call button, and the sentence that kills the first objection, which is licensed, insured, and here is the certificate. Below it: photos of jobs that look like hers, price ranges by job type, a page for every service, a page for every city, and a form that texts you instead of landing in an inbox nobody opens.
The mistake in this trade is a slow hero video of a chainsaw. It costs four seconds of load time and buys nothing.